Brian Wagner / marketing executive

    Marketing judgment.Builder’s mindset.

    I’m Vice President of Marketing at WRS Group. I pair marketing experience with AI to turn strategy into working systems—and share what I’m learning through Fuel & Focus and independent tools.

    Read Fuel & Focus Explore AI Skills

    Join nearly 100 readers of Fuel & Focus.

    Brian Wagner, VP of Marketing at WRS Group

    Fuel & Focus / recent issue

    Five questions I answer before I hand AI anything

    These turn a prompt you babysit into a task you can hand off.

    Read the issue
    VP / WRS GROUPBRAND STRATEGYDEMAND GENERATIONAI-ASSISTED WORKFLOWS

    01 / Fuel & Focus

    Make better marketing decisions, put AI to useful work, and protect time for what matters.

    Fuel & Focus shares practical workflows, lessons from marketing leadership, and experiments worth examining—with a point of view on what deserves your attention.

    Join nearly 100 readers of Fuel & Focus.

    Read a recent issue

    02 / Practical AI

    Make AI useful, not mysterious.

    01

    Positioning Basics

    Clarify category, alternatives, value, and messaging before you ask AI to make more noise.

    02

    Voice Extractor

    Turn real writing samples into a voice specification that gives drafts somewhere honest to start.

    03

    Homepage Audit

    A fast pass over clarity, proof, objections, and CTA structure—with edits you can ship today.

    03 / Experience

    Selected leadership experience

    View selected experience

    WRS GROUP / CURRENT ROLE

    Building the marketing function.

    Establishing CRM automation, lead capture, analytics, acquisition campaigns, and sales enablement across a portfolio of orthopedic care and recovery businesses.

    Current role

    DULY HEALTH AND CARE

    Bringing a new healthcare brand to life.

    Helped develop the rebrand and led cross-functional implementation across organizational systems, people, and patient touchpoints.

    View case study

    04 / About

    A commercial marketer who likes clear systems.

    My primary focus is my role at WRS Group. I welcome conversations about marketing leadership, speaking, and independent product ideas.

    Get in touch